Mediavix, the company which enables real time online media monitoring announced its participation in the Digital Hollywood Conference.
Ms. Marjorie DeHey Daleo, CEO of Mediavix would be speaking during a session titled “Twitter & Real-Time Web Analytics - Collective Intelligence and Business Intelligence - Investing in the Exploding Platform”. Ms. Daleo has a long time association with the online media. Before joining Mediavix she worked in the new media arena and founded MediaMojos, a digital media consultancy which currently works for clients like AT&T, Verizon and AmericaOne. She also launched major marketing campaigns and ran competitive intelligence for one of the largest information based companies in the world, LexisNexis a division of Reed Elsevier.
Digital Hollywood which Debuted in 1990 is a conference held every year to bring people from the film, television, music, home video, cable, telecommunications and computer industry together. It aims at sharing and spreading knowledge between these
industries so that a lot of businesses can benefit from them.
Social media platform is growing bigger with every passing minute. Twitter, Facebook, Orkut etc are creating millions of profiles daily. The growth is immense but there is a need to measure it and then systematically plan business strategies. A lot of people do heavy marketing online but do not get desired and expected results this is due to lack of online business intelligence and this is exactly what Ms. Daleo is going to speak about.
Mediavix is hoping to make a difference with its CEO’s participation in the Digital Hollywood Conference.
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